May 9, 2024

345 Darnyelle Jervey Harmon - From Hardship to Millions: A Journey of Resilience and Success

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Today on Podcast Junkies, I'm thrilled to welcome Dr. Darnyelle Jervey Harmon, the visionary CEO behind Incredible One Enterprises and the host of the Move to Millions podcast. Darnyelle has not only scaled her business to the coveted seven-figure mark but has also triumphed over profound personal and professional challenges to get there.

From overcoming a tumultuous childhood marked by her parents' struggles with addiction to redefining her path away from a potential legal career, Darnyelle's journey is a powerful testament to the resilience and determination needed to achieve extraordinary success. Join us as she shares the pivotal moments and key decisions that shaped her into the powerhouse she is today.

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Key Takeaways

00:01:20 - Growing Up in Newcastle, Delaware

00:01:59 - Darnyelle's Childhood Experiences

00:02:55 - Darnyelle's Drive and Resilience

00:05:28 - Influential Mentors in Darnyelle's Life

00:06:26 - Darnyelle's Path Through Education and Early Career

00:08:52 - Transition from Corporate to Entrepreneurship

00:11:34 - Key Takeaways from Corporate Experience

00:13:55 - The Turning Point to Full-Time Entrepreneurship

00:15:17 - The Journey of Building and Scaling a Business

00:18:25 - Starting "Incredible One Enterprises"

00:22:42 - The Importance of Learning from Failures

00:28:42 - Building and Managing a Team

00:33:21 - The Role of Spirituality in Business and Life

00:37:40 - Discussion on Money and Abundance

00:39:11 - Overview of "Incredible One Enterprises"

00:40:54 - Common Challenges Faced by Entrepreneurs

00:42:04 - Qualities of Successful Clients

00:43:17 - Impact of Client Success on Darnyelle

00:44:39 - Origin and Evolution of the "Move to Millions" Podcast

00:52:32 - Darnyelle's Approach to Podcasting and Interviews

00:57:09 - Misunderstandings About Darnyelle

00:58:05 - Decisiveness and Leadership in Business

Tweetable Quotes

"I made a decision very early that I didn't want to be a product of where I came from. So I turned to education and reading, which afforded me the opportunity to get a full academic scholarship and chart a different path."
"Miss Dixon, my fifth and sixth grade teacher, and Mr. Cook, my guidance counselor from ninth through twelfth grade, were like guardian angels to me. They saw potential in me and provided me with opportunities that shaped the person I am today."
"I just wanted to be rich, if I could be honest. We were so broke. Even though my dad was technically middle class, he made really good money. He was an industrial engineer with GM, but of course, he smoked it, so he didn't really get to see it. I knew a whole bunch of babies and welfare wasn't going to be the move if I wanted to be wealthy. So I decided to seek out education."

Resources Mentioned

Instagram - https://www.instagram.com/darnyellejerveyharmon/

Facebook - http://www.facebook.com/darnyellejerveyharmon

LinkedIn - https://www.linkedin.com/in/darnyellejerveyharmon/

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Transcript

Harry Duran 0:00 - 0:05

 

So, Doctor Darnielle, host of the move to millions podcast. Thank you so much for joining me on podcast junkies.

 

 

 

Darnyelle Jervey Harmon 0:06 - 0:15

 

I'm excited to be here. Like, first of all, just the name of the show. Cause I think I'm a podcast junkie, Harry, like, I'm so excited for us to have this conversation today.

 

 

 

Harry Duran 0:16 - 1:05

 

Well, I think what's interesting is a lot of times as podcasts, you get to host your own show and have great guests. And when you have someone that's had as much success as you, you start to have episode, episode, episode done, and then you don't really get to talk about your own story. And I think that was what fascinated me when I first started this show in 2014. I studied a little bit of acting, and I was familiar with inside the actor studio, that tv show with James lipton. He would have actors on and take a kind of peek behind the screen, if you will. And this is almost like a peek behind the mic because as podcasters, we are all on similar journeys. And we have this voice, obviously, that we have inside that needs to get out. And that's why we start podcasting. A lot of times it's like the duck with everything's calm on the surface, but underneath, like, the feet are going a lot. So sometimes I like to talk about that stuff. So for the benefit of the listener and the viewer, where are you calling in from?

 

 

 

Darnyelle Jervey Harmon 1:06 - 1:08

 

I am in Newcastle, Delaware.

 

 

 

Harry Duran 1:08 - 1:11

 

Okay. Is that home? Is that you grew up there?

 

 

 

Darnyelle Jervey Harmon 1:11 - 1:14

 

I did grow up here, yeah.

 

 

 

Harry Duran 1:14 - 1:20

 

What was that like? If someone was to come to you and be like, oh, tell me a little bit about Newcastle. What's it like growing up there? What is your fondest memory?

 

 

 

Darnyelle Jervey Harmon 1:20 - 1:41

 

It is slow. It is laid back. What I love about it the most is probably three things. Number one, that we have all four seasons. Number two, I love that we are equidistant from New York or DC, so I can get to either of those places relatively easily. And number three, I love that we don't pay sales tax.

 

 

 

Harry Duran 1:41 - 1:42

 

That's a good one.

 

 

 

Darnyelle Jervey Harmon 1:42 - 1:58

 

And of course, I didn't choose here. This is where my parents were and of course, had opportunities to leave. I really like it. I get to travel a lot for work, but I do love being able to call Delaware home. I have homes in lots of places because I travel so much, but this is where I spend the majority of my time.

 

 

 

Harry Duran 1:59 - 2:00

 

What was your childhood like?

 

 

 

Darnyelle Jervey Harmon 2:01 - 2:54

 

Chaotic at best. My parents were drug addicts turn crack addicts. My mom went to jail when I was eight. My father took custody of us, which I'm so grateful for. And he was a fully functioning addict, so he never hit rock bottom. He would literally go to work on Friday, and then we'd see him after work on Monday, and he'd be doing whatever he did, wherever he did it, all weekend long. And we were left with my stepmother, who really didn't want us there. I think we ruined her happily ever after. When my mom went to jail because my dad was a part time co parent and then he became a full time parent, I made a decision very early that I didn't want to be a product of where I came from. And so I turned to education and reading, which afforded me the opportunity to get a full academic scholarship and chart a different path than some of my brothers and sisters.

 

 

 

Harry Duran 2:55 - 3:05

 

Where do you think that drive, that resilience, or that desire to have a need for a better life? Can you look back now and then, see, like, maybe where that came from?

 

 

 

Darnyelle Jervey Harmon 3:05 - 5:10

 

I get asked that question a lot, and I always remark at the fact that everyone says resilience, because when I went to college, one of the benefits was that we got to see a mental health professional. And so I started seeing a therapist. And that was probably one of the very first things she said. First label she gave me was, wow, you're so resilient. I don't know where it came from. With the exception is that I do remember a very distinct moment. I was around ten, where I, like, proverbially looked left and looked right and said, I don't want either of those. I'm going to take the path right in front of me. I loved education. I loved my teachers, so there's got to be a way, right? But that's it. Like, I just knew that I didn't want to. I didn't want to be teenage and pregnant like, all of my little friends and even my younger sister got pregnant in her teens. I just didn't want that. I didn't want my own project. Like, that was their whole life goal. When we were in 7th grade, they were like, no, because I'm going to get my own project. By the time we were 16 and we were moving, they had three kids, Harry. That's where I grew up. Literally, project adjacent. And I just wanted something different. I didn't want that. Like, I wanted to be rich, if I could be honest. Like, we were so broke. Even though my dad was technically middle class, he made really good money. He was an industrial engineer with GM, but of course he, you know, he smoked it, so he didn't really get to see it and. But I just wanted to be rich. And I just knew a whole bunch of babies and welfare and getting my food stamps was not going to be the move if I wanted to be wealthy. So I just decided to seek out education. I had great teachers and guidance counselors in school who saw my potential, who honed it, who presented me with opportunities, who put my name in the hat for things that would come up so that I can experience culture and different things. I think that they looked at me and they just saw this little girl has the potential to do something really great. And I'm so grateful for that.

 

 

 

Harry Duran 5:10 - 5:28

 

Do any come to mind? And you alluded to some of them, like, the importance. We can't underestimate the importance of mentors in our life. People that have been transformational that way. Like, wow, thank you for that nudge or that push in that direction or reminding me, like, to take the better path. And so can you think of any that come to mind immediately?

 

 

 

Darnyelle Jervey Harmon 5:28 - 6:06

 

Misses Dixon, my fifth and 6th grade teacher, and Mister Cook, my guidance counselor from 9th through 12th grade. Like, every scholarship that came across his desk, he made sure I got it. He got all of my applications fees waived. Like, if there was a program that was coming up for black girls, like, he was like, you need to be in this program. He was advocating for me in so many amazing ways, and I'm extremely grateful for both of them. And I had several other teachers along the way, but those two immediately stand out. When I think about the defining moments that make me the women that the woman that I am today, they almost.

 

 

 

Harry Duran 6:06 - 6:09

 

Come across to me the way you described them. Almost like your guardian angels at the.

 

 

 

Darnyelle Jervey Harmon 6:09 - 6:25

 

Time, they were amazing. Like I said, gratitude is the only thing that springs forth when I think about either of them and the opportunities that they afforded me. Yeah. And it really made a difference because we were alone a lot. Like, I could have easily gotten into all kinds of mischief. Yeah.

 

 

 

Harry Duran 6:26 - 6:52

 

So when you think about, like, the path that you're headed down, obviously you're on the right path. You've had these people who are, like, giving you guidance, giving you support. You're going to college. Did you know what you wanted to study? I don't know what role models you had up until that point about, like, people who've had successful careers or people you were looking up to. But what were your thoughts when you were in college? Kind of getting ready to graduate. And I know you've gotten your masters as well. Like, what was you think back to that time? What was the vision for your life at that time.

 

 

 

Darnyelle Jervey Harmon 6:52 - 8:41

 

Yeah. So from a very young age, like, I'm gonna say, 7th grade is probably when I really started to hone the speaks too much in class into something that mattered, right? I was her. I was chatty Cathy from day one, kindergarten, always in trouble because I was talking. And so I remember being in the 7th grade and a teacher at that particular point in time said, you can defend anything. You should be an attorney. And for me, what that meant was I was going to make money. And then, of course, then we had the Cosby show and Claire Huxtable was an attorney, right? And so it's like, okay, I'm going to be an attorney. And so I studied English in undergrad because I had every intention to go to law school. I even got into several schools. I got into Georgetown, which is my number one school. And then I made the decision not to go because they did not offer me any scholarship money and I was unwilling to take out student loans. And I'm grateful for that, Harry, because I know today that I could have just loaned it out and maybe they would have even been forgiven by now, who knows? But I just was like, no, I'm not going to go. And so I took a job in corporate America instead and ended up getting my MBA that the company paid for because I was an undergraduate for free. And so I just had this belief that was like, you shouldn't pay for your education. So I was like, I'm not paying for my education. But my initial intent was to be an attorney. I am grateful now. I mean, I don't know if I would have ended on the same path. I still talk for a living. I get paid a lot of money to open and run my mouth, which is I got in trouble for as a child. I don't know if I had of going to law school, how different my life would be. And I never, like, think about, like, I never vision cast or think back or wonder. I believe the path that I took was the one I was supposed to be on.

 

 

 

Harry Duran 8:41 - 8:52

 

Yeah, clearly. So you make your way into the corporate world, and I think it seems like you had like a couple of various positions, management level officer positions at MB and a. Is it bank of America as well?

 

 

 

Darnyelle Jervey Harmon 8:52 - 8:58

 

Well, MB and a became bank of America. So, yeah, when I was leaving bank of America was buying MBA.

 

 

 

Harry Duran 8:58 - 9:23

 

Okay. Yeah, it's probably a lot of experiences you had there. I was in corporate for 20 plus years. I worked at JP Morgan Chase. I worked at e trade. So definitely very familiar with the corporate grind. And obviously a lot of that, I imagine, started to prepare you for your next step. But if you had to look back at your time in the nine to five world, what are some of the kind of key takeaways or some of the insights that you think were instrumental for you in terms of developing who you are now?

 

 

 

Darnyelle Jervey Harmon 9:23 - 11:34

 

Oh, my gosh, I love this question. No one's ever asked me that. And I have done a lot of podcasts, so three things immediately stand out to me. Number one, do your work like, I was not at MB and A to socialize. I did not have power hours at the water cooler like I was working, so. And I used to get a lot of flack from it because I started as a 217 entry level representative. I applied for a job to go to credit acquisition and got the job that made me a 219. A year into that position, I had a meeting with a senior executive vice president, Mike Kiefortz. I will never forget him. He was my guardian angel at MB and A, and because of that, I became a manager. And then I became a personal banking officer, then a senior personal banking officer, assistant vice president, vice president, all in three years. I did my work and I studied. Like, I learned what I needed to know about business and financial services. You know, we're a credit card company primarily. They had mortgage and insurance as well. But I was on the credit card side and I head down, did the work. I didn't work 16 hours, days. I didn't put in FaceTime like any of the people. I just did a great job doing what I was called to do, what I was supposed to do. So that's number one. Number two, and other people's experience in corporate will definitely be different than mine, unless they are also a black woman. But because I got promoted so frequently, I had a lot of flack. And so, I mean, I used to hear all of the, oh, she must be sleeping with someone. Like all of that stuff, right? And to that I would say, know your value, know what you bring to the table, and don't get caught up by the naysayers as that was really, really important. And then the last thing, and this served me when I left, like, the relationships don't die when you leave the building, right? So I maintain relationships. And some of my early work, when I came out, because the first iteration of my company, I was a motivational speaker. A lot of that work came from bank of America. Like, I could call the people that were my colleagues and say, hey, you need someone to come in and talk to the women or those types of things, and got some opportunities to come in and do some early speaking and consulting, which made a difference too, I think those.

 

 

 

Harry Duran 11:34 - 11:59

 

I had someone similar in my career trajectory. I started out as a teller at the window, like, part time teller in the bank, and then eventually made it to full time. And then they moved me to the floor and then opened up accounts. And just so that path is really resonating with me because I just kind of followed. I had what I call my corporate godfather. Like, I think I ended up working for him in, like, three or four different departments. And me too, eventually at another company as well. Cause he would just always look out for me. And I'll never forget that was Mike.

 

 

 

Darnyelle Jervey Harmon 11:59 - 12:04

 

Everywhere he went, he'd come send him for me. He'd be like, I got a role for you. And I'd be like, okay, great.

 

 

 

Harry Duran 12:04 - 12:35

 

Yeah, that's good. So it sounds like it's very important, developmental time for you, but as obviously, since we're having this conversation, there had to be something inside of you that was thinking about something more, something entrepreneurial. And then for myself, I would always leave and come back.com craze. I left. I wanted to try something. I came back. Didn't work, but there was always something there. And that's where I am now. And I'm so wondering for you, when did that start for you? Like, the kind of flickers of just, like, I think there might be something more that I want to do. That's not the nine to five.

 

 

 

Darnyelle Jervey Harmon 12:35 - 12:48

 

Yeah. So it's a really great story. So I was engaged to be married, and three months before my wedding, we called it off because my ex fiance announced that he had gotten someone else pregnant.

 

 

 

Harry Duran 12:48 - 12:49

 

Whoa.

 

 

 

Darnyelle Jervey Harmon 12:49 - 13:54

 

So we called it off, and my friends let me mope for, I don't know, maybe two or three months. And then eventually they were like, enough of this. We've got to move on. Right? And so they took me to a Mary Kay skincare class, and so I tried the product. I loved the product. I bought the product. I ended up becoming a consultant to sell the product. And so, slowly but surely, as I got indoctrinated into the Mary Kay world and started attending their events and seminars and different things like that, started to get this glimpse of personal development. And not that we weren't developed at MB and A, I mean, their training was top notch, but of course it was how to do your job better, right? How to exist in our microcosm. It wasn't how to be a better human. And so I'm starting to get this content, this information that makes me want to be a better human, that makes me dream and think about the possibility of life beyond the nine to five. And I eventually, in 2004, I just woke up one day. I call it my Keith sweat moment. If you're familiar, Keith Sweat is an r and B singer, right? So he has the song something just ain't right.

 

 

 

Harry Duran 13:54 - 13:55

 

Yeah.

 

 

 

Darnyelle Jervey Harmon 13:55 - 14:22

 

So I call it my Keith Sweat moment. I literally woke up December 17, 2004, and I was just like, something's not right. And, you know, I proceeded to get dressed and go to work. And by the time I was driving to work, I had a knot in the pit of my stomach. By the time I got in the building and hit the button on the elevator was a lump in my throat. And by the time I got to my desk, it was clear that was my last day. And I literally drafted the quickest letter of resignation and took it into my boss and quit with no plan.

 

 

 

Harry Duran 14:22 - 14:22

 

Wow.

 

 

 

Darnyelle Jervey Harmon 14:22 - 14:40

 

No plan. So I was like, well, while I figure it out, I'll just sell Mary Kay full time and two pink cadillacs later, I had what I call my Britney Spears moment. Oops. I did it again. Right. I traded one desk for another because I was starting to realize that I was not meant to sit behind someone else's desk.

 

 

 

Harry Duran 14:40 - 14:40

 

Yeah.

 

 

 

Darnyelle Jervey Harmon 14:41 - 15:17

 

And so I sent my second pink cadillac back to the company, and we started the first iteration of what is today incredible. When enterprises and we struggled, we failed miserably. I mean, I burned through all of my cash and ended up having to file bankruptcy and all of that and went back to work for two years and worked my business part time on the side. And then eventually I was like, I'm not doing this anymore. And so I was like, I got to get myself together. And I quit that job and came back to full time in my business. We got to six figures. We got to half a million. Then we got to seven figures, and we haven't looked back. And here we are 14 years later.

 

 

 

Harry Duran 15:17 - 15:33

 

Amazing. So many key nuggets there that I just want to kind of go back to. So when you're in Mary Kay, like, a lot of people see Mary Kay from the exterior and they know about the pink cadillacs. And, hey, I don't know if they associate it with, like, an MLM, like, sort of marketing scheme or it's.

 

 

 

Darnyelle Jervey Harmon 15:33 - 15:50

 

They pay directly. I mean, there are multi levels in it. But the difference between a traditional MLM and a direct sales company is that you are earning twice. So it's not like you only earn it as your levels go up, you earn on the product, and then you can also earn commission as you build a team.

 

 

 

Harry Duran 15:50 - 16:10

 

But what I think is fascinating is obviously you succeeded in that environment. And so I'm just kind of tracking now your trajectory here. Now, if you look back at Mary Kay, what was it about you and everything you had been learning up to that point, and what was driving you that allowed you to succeed in that organization? Because I'm sure a lot of women, and women sure join a lot trying.

 

 

 

Darnyelle Jervey Harmon 16:10 - 16:52

 

Very few get elect for sure. They had a proven business model. Like, I followed the direction. I say this to my coaching and consulting clients all the time. Do what I tell you to do. It works. It's proven. I've already vetted it. Right. I literally followed the system. The system was go out every day, warm chatter, five women, go home, call the five women. Three of the women will book an appointment with you, book a facial, turn it into a skincare class, get her to invite three of her girlfriends. I get her to invite three of her girlfriends. Go do the appointment, sell them the product, book the follow up session. To do color, I'd go back and do color. I'd present them with a business opportunity. I literally did everything they said to do. And it worked.

 

 

 

Harry Duran 16:52 - 16:53

 

Yeah.

 

 

 

Darnyelle Jervey Harmon 16:53 - 17:51

 

I mean, how many people do you know that are entrepreneurs that think they figured it out their own way or I'm not going to do that because. And so they elongate how long it takes them to get to where it is that they want to be like. I literally followed the system, and it was easy, and it prepared me for real entrepreneurship. I mean, no disrespect to Mary Kay, but it's not really real entrepreneurship. Right. Because somebody else is calling the shots and determining how much you make and all of that. And, yes, you can have unlimited growth potential within the confines of what they are allowing to be possible for you. And I did great. I mean, multiple six figures. I became number one in my national area, top in my state, young black woman driving a pink car. Like, all the things, we did it, and it was amazing. And I'm so grateful because I know that I would not be an entrepreneur running a multiple seven figure business today had it not been for Mary Kay. Because Mary Kay thickens your skin. Yeah, I'm sure lots of no's.

 

 

 

Harry Duran 17:51 - 18:04

 

Now I can't get Keith's wet out of my head. So my favorite song is I want her, so. Cause I grew up djing, so I think I have it on vinyl, too. So it's like, take me back I'm wondering if you ever had the opportunity in that pink cadillac to play some Aretha Franklin while you were drawing.

 

 

 

Darnyelle Jervey Harmon 18:04 - 18:16

 

Oh, of course. I mean, you have to, like, anytime you go to any event, of course they're jamming Aretha. And they would also play the Natalie Cole version of Pink Cadillac, too. Aretha, definitely, majority of the time.

 

 

 

Harry Duran 18:16 - 18:25

 

So incredible one, you're a Mary Kay. What's the story behind whatever's driving you to take this now to the next level?

 

 

 

Darnyelle Jervey Harmon 18:25 - 18:57

 

Yeah. So I had that Britney Spears moment. I literally, just one day in October of 2007 was like, this is not what I'm supposed to be doing. Like, where is the life changing work in selling lipstick? It just dawned on me all of a sudden, like, I'm working really hard for a brand that is determining how much money I make. And so the moment that was the straw that broke the camel's back, so to speak, was I was finishing up that second pink Cadillac and we needed to do $60,000 in wholesale production in one month.

 

 

 

Harry Duran 18:57 - 18:57

 

Wow.

 

 

 

Darnyelle Jervey Harmon 18:57 - 19:57

 

And we did it. And if I had sold, and that 60,000 wholesale was 120,000 retail, if I had sold $120,000 in my own business, I would have had 120,000. When I got my commission check from the company that month, my check was like $16,000 now. I mean, somebody is like, darn yell, why are you tripping? That's $16,000. Yeah, but I did $120,000 worth of work and I was like, you know what? If I'm going to put this much effort in, if I'm going to put this much energy in, I should get all the money. And so I was like, I got to figure out what I'm supposed to do. And I'm a God, girl. So I literally went to bed that night and I prayed and I was like, lord, will you please show me what it is that you have for me? And that night I had a dream of myself walking into a building that had a marquee that read incredible one enterprises. So when I woke up the next morning, I grabbed my journal. I like to active journal. And what I mean by that is I write the question and then I wait until the answer comes into my spirit and then I write it down.

 

 

 

Harry Duran 19:57 - 19:58

 

Love that.

 

 

 

Darnyelle Jervey Harmon 19:58 - 22:42

 

And so I said, what is incredible one enterprises? And I sat and I wait what felt like ever. And then eventually, what I heard was doing your purpose work. When I was ten, thanks to Miss Dixon, she gave me my first journal and she changed my life because I was an angry little black girl because my mom went to jail during my 8th birthday party and my stepmom didn't want me and my dad was never around and I was angry. And Miss Dixon gave me a journal and she said, every time you get upset, I want you to write about it. And within two weeks, I found my love affair with words. And I declared that I was going to use words to change the lives of other people. At ten, I didn't know what it meant for real, but that's what I knew. And so when I had that moment and it came back to me, I said, I'm supposed to be using words to change people's lives. I had a lot of success using my words and Mary Kay, that's why I was a top sales director. I could recruit and close women into the business opportunity. I just shifted it. And I started. I wrote my very first book and I went on the road speaking for books. Like, buy copies of books for your audience and I will come and I will speak. And something was ignited in me and it was great. But what I realized very quickly is that speaking and one off speaking engagements does not a business make. So I was like, okay, we got to do something else. But before I could figure out what that something else was, I ran out of money, I filed bankruptcy, I went back to work. And when I went back to work, I fully committed to learn what I could do beyond motivational speaking. So that's how I was really introduced to the personal development industry and coaching through the lens of me being a service provider and not being a customer. And so I got a coaching certification and that was even a gift from another guardian angel who, when I worked at, I worked and ran a women's business center for two years. That was the job I went back, which was a godsend cause I learned all the things I didn't know about a ground up business. And I made a really, really great friend and mentor who took me under his wing. And he was running a program for the state of Delaware and he sent me through a certification program to become a business coach and consultant to help him serve businesses in the state of Delaware, but also to help me gain the things I didn't know that I would eventually be able to use in my own business. And I just, once we switched over into being able to offer coaching and finally got my bearings on how to price and all of those things. I helped people get tremendous success and just said, let's do more of this. Let's serve more people. And that's how we got to where we are today.

 

 

 

Harry Duran 22:42 - 23:14

 

Fantastically inspiring. You're truly a force of nature. So talk about now, obviously, we're in the world of entrepreneurship and people getting started. Like I mentioned earlier, I've had my own business since 2015. And one of the things you do learn about early on is to be comfortable with failure and this idea of, like, not wallowing and, like, oh, woe is me. And you just have to get up faster, get that dirt off your shoulders as fast as possible, and you got to fail. You know, I've heard it described as fail forward and just, you know, realize that's just one thing more that, you know, that doesn't work. So you can move on to the.

 

 

 

Darnyelle Jervey Harmon 23:14 - 23:15

 

Things that do work, failures, feedback.

 

 

 

Harry Duran 23:16 - 23:33

 

Yeah. So in your entrepreneurial journey getting to where you are today, can you think back at what have been some of the, like, the peaks and valleys that get you, that made you more resilient, you know, coming back to that word resilient, that have strengthened you and making you feel more confident in what you're doing, in the work you're doing now.

 

 

 

Darnyelle Jervey Harmon 23:33 - 25:01

 

Yeah. I mean, there have been many peaks and valleys, and each time I definitely learn. Right. I think the worst thing that any entrepreneur can do in today's marketplace is be still attempting to leverage the strategies of yesterday's marketplace. The marketplace is changing rapidly. Right. And now we've got AI, which is a whole nother beast. Right. But the pre COVID marketplace is where we're recalibrating back to, and it's got people disjointed because COVID was really, you could just say hello and make money. And it's because the things that people were selling it in the coaching and consulting industry, they were playing on, and not purposely, I don't think. Well, I do think that there were some charlatans out there, but they were playing on the mental health crisis that was happening globally around the world. And the way that people chose to resolve the mental health crisis that they were experiencing, being trapped in their home for months on end without human contact beyond their children, was to spend money to put retail therapy on it. Right. So where they're buying tons of courses on everything and they're joining coaching programs and they're paying in full, and they're emptying out their 401 ks to buy these programs. And a lot of people got fat during COVID Well, now we're far from COVID Right. And so now the marketplace is recalibrating to. You've got to demonstrate. You've got expertise, and you can really solve problems to get my money.

 

 

 

Harry Duran 25:01 - 25:02

 

Yeah.

 

 

 

Darnyelle Jervey Harmon 25:02 - 28:39

 

The buyer hasn't become more skeptical. They're going back because they're now out of the mental health crisis, because they are now back in. Into congruency and alignment and connection with people. We all have that basic need. If you think about Maslow's hierarchy of needs of connection and belonging, we have that back now. So we're not coming up off the coin as quickly and as we were for mediocre solutions a few years ago. And so as a result of that, the marketplace is recalibrating. Now, those of us who've always operated in integrity and excellence and have proven results aren't really feeling the brunt of it because we understand business. But those of us who have struggled and bit the wave are probably rearing right now, and they're a part of that 10% that goes out of business every year. So for me personally, I can think about the stages of our business. We talked a lot about the first iteration before I was a quote unquote, success. And since then, so 2011 is when I came back into the business full time, years from there. Since then, you know, we've had a pretty steady upward trajectory. We're an Inc. 5000 company, 533% growth. We've done it two years in a row. I actually didn't submit this year. I could have, but I chose not to because I've already got the credential at this point. And once you understand it's really a money grab for Inc. And I'm not mad at Inc for the amount of money that they make. They get bookoo dollars from. Everyone is so excited because they've crossed, they've gotten this award right. So I just made a strategic decision that, you know, it's not something that I need, it's not a notch on my belt that's going to give me any validation. So I chose not to submit, although I could have because our company grew again by over 500% over the last three years anyway. And even with that, there's still peaks and valleys. Like we have programming that we implement that we realize it's not the best fit for the client we want to serve. And so we have to scrap that program and start from scratch. Right? I decide I want to do something different and just not quite blow up my business, but shift trajectory. And then we've got to get legs behind it because we've got to get traction in the marketing because yes, I have a standing in the industry and in the marketplace, but as soon as you decide to do something different. If people don't know about it and you're not talking about it consistently, then they can't partake. Right. And so, you know, we've had moments like that. We've had team members that started out really great and turned into nightmares. And we have opportunities to continue to grow the team and we're looking for the right people. So we experience the ebbs and flows of having a company and operating in the marketplace today and every single time. Like, one of the things that we have become really, really good at doing as a team is we stay performing a swot analysis, right. Whether it's on a program, it's on the entire business, it's on a quarter. We're looking at what are the strengths that came out of this? What were the weaknesses we identified? What are our opportunities and what are our threats, and how do we take this data that we've just compiled and turn it into something that we can leverage in order to better impact the world, increase our income and increase our influence in the marketplace. And it's a continual dance, and it's one that I enjoy. I'm grateful to be able to do. But, yeah, you know, entrepreneurship is not without challenge. If it wasn't, everybody be doing it right and that wouldn't be great because some of us need employees who don't want to be entrepreneurs that want to work on our behalf and help us to do the work that we're called to do in the world.

 

 

 

Harry Duran 28:39 - 28:41

 

So, yeah, how big is the team now?

 

 

 

Darnyelle Jervey Harmon 28:42 - 28:45

 

I have seven full time members. Yeah.

 

 

 

Harry Duran 28:45 - 29:36

 

What's that like, been journey like? Cause that's one of the transition points as an entrepreneur. You start to get, like, you work your solopreneur and then you get freelancers working for you. And then there's always that, like, bump. And I've had a couple of experiences with it where, like, you have to find someone who is committed to your vision as you are without being the head person. They don't maybe aspire to be that head person. They just want to be in that support role. But translating, like, your passion for how you want things done, like how meticulous you are to detail, like you have that in your head as an entrepreneur that you can do all these things before you realize you can't. And then you hope that as you assign these projects or assign these responsibilities, they'll do them to the level that you want them done. And in the beginning it's probably not because there's no one that's gonna, you can't replicate yourself. So I'm curious what that journey's been like for you. Like, building a team. Building a team, that's like, you know, that you can count on.

 

 

 

Darnyelle Jervey Harmon 29:36 - 30:08

 

Yeah. It's a lot of work around leadership, right? Becoming someone worth following. That's my definition of a leader. And so the clarity of vision, the clarity of tasks. Like, we have an amazing operations management system in our organization. Every task is documented in a standard operating procedure with a process flow of video, an audio, and the written word, like. So regardless of how the team member likes to consume and get to that point of immersion, we've got that covered.

 

 

 

Harry Duran 30:08 - 30:08

 

Right?

 

 

 

Darnyelle Jervey Harmon 30:08 - 31:14

 

We've got an amazing hiring process. Now, I'm talking about today. I'm not talking about when we started. It was whack. It was a lot of trial and error. It was okay. I don't know what just happened there, but you got to try again, right? And you build over time. Like you said it a few minutes ago and I reiterated failures, feedback. Right? Like, when you hire a person and they don't work out, you don't put your head in the sand and act like someone stole your bike. Instead, you evaluate. Well, what didn't I do? Well, let me look at that job description again. I missed this because this thing that I missed is the reason why I got that person. So let me get really clear about who I need to take this role. And you have to be willing to pay them to come through the door. Like, I have a team member who is international, which is great because we get a quality team member at an investment that works for us and is a lot of money for them because of the exchange. But you can't pay your people subservient dollars and expect brilliant work. Like, it just doesn't work that way. And none of us will want to be paid that way.

 

 

 

Harry Duran 31:14 - 31:14

 

Right?

 

 

 

Darnyelle Jervey Harmon 31:14 - 32:55

 

And so that's leadership comes in and recognizing and. And making sure that your prices are set up to support you, to be able to charge at a level, to be able to pay people well, to be a part of helping you to grow what it is that you do. And it's been a lot of trial and error, and I still don't have it perfect, but I have an amazing team that believes in what we do and is here to be a part of it, and that makes a difference. I can teach you how to do almost anything, but the one thing I can't teach is I can't teach your intention in the way that you feel about the work that we do. You have to come to the table with that attitude and that mindset and that desire to serve at the highest of levels. And then I can teach you how to create a funnel if that's what I need to do. Right. And so we focus primarily on mindset and the way that they believe and what they do. And we also do a lot of development for our team, too, to help them to continue to grow as individuals, and not just for the contribution they make to the company, but their contribution to the world, and so that they are able to support their families and even potentially pursue their own interests. Right. We have some people who have side businesses that we're completely okay with that honor and complement what it is that we do. Right. And we've had team members who've decided to transition because they got the bug and they wanted to go off and do it on their own. And we're excited for that, too. Like, we get really grateful for whatever amount of time we have to spend with the people that are really great. And because we have tremendous systems, if we need to bring someone else in, we can go through the hiring process and bring a great person in who'll be able to pick up right where they left off.

 

 

 

Harry Duran 32:55 - 33:21

 

That's great. One of the suggestions I heard once for people building teams is to have your new team members write a resignation letter. So they write a resignation as if they're resigning. And what that exercise does, it kind of highlights what's in their mind of things that would possibly cause them to leave. So obviously, they're happy in the moment, but if you have them write the letter like a future letter, write your future resignation later, the moment when you decide you're going to leave this company. And it's a pretty interesting exercise.

 

 

 

Darnyelle Jervey Harmon 33:21 - 33:24

 

I haven't been able to, and it's an interesting exercise.

 

 

 

Harry Duran 33:24 - 33:28

 

Haven't been able to do it yet, but I imagine you'll get some interesting insights about, like, oh, I'm leaving because I just.

 

 

 

Darnyelle Jervey Harmon 33:28 - 33:31

 

What do you need to do, especially if you haven't yet established culture.

 

 

 

Harry Duran 33:32 - 33:32

 

Yeah.

 

 

 

Darnyelle Jervey Harmon 33:32 - 33:39

 

You are a strong leader and don't have the right leadership systems in place to be able to support them. Yeah, I think that could be really, really powerful.

 

 

 

Harry Duran 33:39 - 33:52

 

You talk a lot about vision and transformation. I see you've got the word believe behind you as well. I'm curious because I'm a spiritual person myself. Like, how that aspect of your life has driven, like, a lot of the decisions you make in the day to day.

 

 

 

Darnyelle Jervey Harmon 33:52 - 35:01

 

Yeah, it's a big part of it. Right. Like I said a few minutes ago, I'm an unapologetic God girl. I do not apologize about my faith. I don't usurp my faith onto anyone. But I stand boldly in it, and I'm not going to shrink back because you might feel uncomfortable. Right. And so I also believe, and I think that this happens a lot. And when I talk about my relationship with God, I'm literally talking about a relationship. It's not religiously filtered. And what I mean by that is just that I'm not into the rituals and the rights and the sanctions. I'm really about connection and alignment and really seeing myself the way that I believe God saw me before I was formed in my mother's womb. And so in everything that I do, I am seeking to make sure that my relationship with the creator, he's getting glory from any act of service that I might perform. So that's really important to me. And at the same time, and I see this a lot amongst Christians, because I grew up Christian, and I always say today I subscribe to the doctrines of Christianity. I do believe and love Jesus. But one of the things that I hear a lot is I'm waiting on God. Well, I believe God is waiting on you.

 

 

 

Harry Duran 35:01 - 35:01

 

Yeah.

 

 

 

Darnyelle Jervey Harmon 35:02 - 37:40

 

And so the Bible in James says, faith without works is dead. I say all the time we have to give God something to bless. So while I am in constant relationship and communication with God, through prayer, through visualization, through meditation, I am not waiting on God. I'm taking the next action because I also know that I was created in his image and likeness, which makes me a God of the earth. And I have power and authority over everything. So because I know that, and I operate in that confidence, we co like, we can, we can co lead and exist, right? This company, we're both the CEO of, I'm the steward, I'm daily working in it, but he is absolutely an advisor that I consult. And I know that when I can consult him, the answer ruminates in my spirit of what's the next best that I should take. And so that's the way that I move and I operate. And through the work that we do with our clients, we introduce spiritual principles. We talk about those things that are really religiously agnostic, that make a difference in how you show up in your life experience and how you connect to God, that will help you to elevate and accelerate the amount of abundance that gets to come into your life experience. And it's been a really amazing dynamic to watch our clients deepen their connection to God while they grow their business and make more money. Because again, talking about Christians and Christianity, I think the Bible is a book. And, you know, I use the acronym that a lot of people say basic instructions before leaving earth, right. I believe that it is a book that is used religiously, but I don't think it's a religious book because I think it's just innate in us to connect with our creator. And even here in the United States, our money says, in God we trust and our politicians into every speech with, and God bless America. So having a relationship with God is the fabric of who we are. And so even when I think about the fact that we're helping our clients deepen that connection to God while growing their financial ability and their financial legacy, it's almost oxymoronic, right? Because there's so many believers who think that you can't have money because Christianity is rooted in Catholicism, and Catholicism says the poorer you are, the closer you are to God, which is actually contrary to what God desires for you probably could take us on a whole nother tangent or produce a whole nother podcast, but it is an important part of who I am. And I think just like, you know, you bring your personality to everything that you do, you bring your spirituality to everything that you do. And I would never leave it on the shelf or leave it in the car. If I was going into a meeting, I would take it with me.

 

 

 

Harry Duran 37:40 - 37:50

 

No, it seems like I got the sense just from how we started the conversation and the comments that you've made that it's an integral part of who you are. And it's been an important part of your journey since. Since early.

 

 

 

Darnyelle Jervey Harmon 37:50 - 37:52

 

Yes, absolutely.

 

 

 

Harry Duran 37:52 - 38:05

 

I'm reading a book now called love. Money. Money loves you and it's been channeled by money having speaking to you in the book, like, as if it's the entity, and it's like, hey, we're abundant. We're here. We want to give you as much of it as possible.

 

 

 

Darnyelle Jervey Harmon 38:06 - 38:06

 

You need to be.

 

 

 

Harry Duran 38:07 - 38:08

 

It's an amazing book.

 

 

 

Darnyelle Jervey Harmon 38:08 - 38:59

 

Yeah, it is. Like, the book that changed my life was a happy pocket full of money by David Cameron Jacandi. I love that book. It changed my life. And I love reading books on money because we have to normalize it, right? There's so many people based on how they were raised that are still afraid to talk about money. And it doesn't matter, Harry, whether you were born into money or you were born broke, everybody thinks money is taboo and it's rude to talk about money. And that's why as a country, we struggle so much with financial literacy. I mean, 63% of adults live paycheck to paycheck. 92% of employees say financial stress affects their job because we don't talk about it enough. We haven't normalized it and made it okay. We want to make people feel bad if they want to talk about money. And anyway, again, I could go off on a whole nother tangent, but, well.

 

 

 

Harry Duran 38:59 - 39:11

 

This leads us into incredible ones. So talk a little bit about the work you do and the people that you work with and how you help entrepreneurs make that leap and make that transition into a better version of themselves.

 

 

 

Darnyelle Jervey Harmon 39:11 - 39:52

 

So our clients are six figure service based entrepreneurs who know and desire to be million dollar CEO's. And they want to do it without having to hustle and grind. And so we work with them. We have two core frameworks that we utilize in our programs and our methodology, the move to millions method, which is a seven pillar system that allows us to evaluate the effectiveness of a business and make sure that they have all of the assets they need to produce seven figures easily inside of their business. Not without work. There is work to be done, but to do it in a way that's congruent with who they are. Those seven pillars are strategy, sales, system, support, success, mindset, spirituality, and self care.

 

 

 

Harry Duran 39:53 - 39:53

 

Okay.

 

 

 

Darnyelle Jervey Harmon 39:53 - 40:41

 

And then our second primary framework are, it's the pillars of business optimization. And so we're looking specifically at the systems and infrastructure that's set up behind each of these seven pillars. And those seven pillars are mindset, messaging, marketing, sales, operations, talent and leadership. And so we're paying attention to everything that is being set up to help them to create the systems and infrastructure that will support them as they build out the team, so that they can ultimately spend 20% or less of their time in the business, able to strategically preside, spending 80% of their time or more on the business. And so it's a really great program and curriculum that helps them to understand what it's going to take to have an enterprise that does multiple millions of.

 

 

 

Harry Duran 40:41 - 40:54

 

Dollars a year out of those programs and those frameworks and the pillars of the systems. Where do you see that new entrepreneurs or entrepreneurs that come to start work with you? Where do you see them most get stuck?

 

 

 

Darnyelle Jervey Harmon 40:54 - 41:03

 

Yeah. So there's probably three places that they get stuck. Success Mindset, you know, it's always a mind, it's almost always always a mindset problem.

 

 

 

Harry Duran 41:03 - 41:03

 

Right?

 

 

 

Darnyelle Jervey Harmon 41:03 - 41:58

 

So success mindset. And that could be in the form of what, how do they price their services? They could still be thinking like an employee and charging by the hour. Well, you're gonna run out of hours. And what are you gonna do then? Right, so that's one. And then the second is identifying and nailing down the right strategy, and we define strategy. There's, I think, seven P's. I like seven. So I think there are seven P's. The person, like, so who's the person you're supposed to serve? What's the problem they have? What's the promise you're making them through your solution? How do you package it? How do you price it? How do you position it? How do you promote it, and how do you experience profitability because of it? So they really struggle in that strategy space. And so we, beyond the success mindset, we're really working on strategy. And once we help them with their strategy, then we teach them how to sell in a leveraged environment so they can stop selling one on one, and they can start selling multiple people at the same time. And that, of course, will accelerate their revenue. Yeah.

 

 

 

Harry Duran 41:58 - 42:04

 

And where do you see, what are the qualities of someone who has success with your program?

 

 

 

Darnyelle Jervey Harmon 42:04 - 43:01

 

That's a great question. So our clients are, they are brilliant. Like, they are amazing at what they do. No one does it better than them. They do work that is impactful for them as the person doing the work and the clients that they serve. They are experts in their field, and they're fully committed to family and legacy. Like, those are things that are important. Part of the reason why they became entrepreneurs, although it may have been out of necessity because they got laid off and then just never went back to work. But part of that is because they want to shift the trajectory. They want something different to happen for future generations and to leave their children better than they may have been left themselves. They are committed to being in community and connecting with people deeply and being educated. They want a quality business education that is going to honor their core values and position them to achieve next level success.

 

 

 

Harry Duran 43:01 - 43:17

 

Nice. What does it feel like when someone, one of your clients or students, has success in your program and you can see the trajectory of where they were when they started with you and then they graduate or whatever? It that in terms of getting to the next level or hitting that first meal, like, what is that feeling like for you?

 

 

 

Darnyelle Jervey Harmon 43:17 - 44:17

 

It is all inspiring. It is amazing. Like, I have so many clients, just as you ask, that they just started to pop into my head that I'm like, oh, my gosh. I just remember when I first started working with them. Like, it's just amazing to know that I am a catalyst like, I cannot take all the credit. I will not take the credit because they are, of course, doing the work, but participating in the journey, helping them to align the business and identify the right strategies that are going to work. There is nothing more fulfilling. Like, I love that I get paid to do work that really feeds my soul. It's so rewarding. It really, really is. I do pinch myself from time to time. Like, I cannot believe I make all of this money to do what I do. Like, it's work that I would do for free, but I know I don't have to because I solve an amazing problem for people. But I love it so much that I would do it for. And I have an amazing ability to over deliver. Like, I over deliver not because I don't think, you know, I think I have to justify the investment. No, I over deliver because I love what I do.

 

 

 

Harry Duran 44:17 - 44:18

 

Sure.

 

 

 

Darnyelle Jervey Harmon 44:18 - 44:22

 

And I love watching the lights come on and people's lives literally change right in front of me.

 

 

 

Harry Duran 44:22 - 44:39

 

That's amazing. Very inspiring. So we're 45 minutes into a show about podcasts. We haven't talked about yours yet, so we should probably do that. So move to millions. What's the origin story there? Like, what was happening in your world? Were you listening to podcasts or what drove that?

 

 

 

Darnyelle Jervey Harmon 44:39 - 45:26

 

I wasn't listening to podcasts, but podcasts. So I originally started the show in 2018. It wasn't called move to millions at first, but I had been doing, like, my way of putting content out into the world was every week for, like, seven years. I answered a question and recorded a video, and then I was like, okay, this takes a lot. I got to bring a person in to record the video. Then they got to edit the video. Like, there's got to be another way. And, you know, at that time, a colleague was like, oh, well, you should podcast. You have such great things to say. You're a speaker and blah, blah, blah. So I'm like, okay, I'll start a podcast. So I started the podcast in 2018. It was called the leverage your incredible Factor podcast. My company is incredible on enterprises, and it was. I did 100 episodes and did not break 25,000 downloads.

 

 

 

Harry Duran 45:26 - 45:26

 

Yeah.

 

 

 

Darnyelle Jervey Harmon 45:26 - 46:15

 

So nobody was listening to my show, basically. Right? And I'm like, oh, this is crazy. Simultaneously, I get an amazing download from God, and he's, like, moved to millions. And I felt it. In my bones, I felt it, and I was like, I had been praying for my movement, and I was like, this is it. And so we went through a rebrand or refresh, and as a result, of that, the podcast name got changed and moved to millions. Now, here's the cool thing, Harry. I literally changed the name of the podcast. So we did 2018, 2019, we did not record new shows in 2020, and then 2021. We came back with the show like, we had gone through the rebrand, and then we came back, and when we came back, within the first month of the show being called move to millions, we had 50,000 downloads.

 

 

 

Harry Duran 46:15 - 46:17

 

Wow, that's amazing.

 

 

 

Darnyelle Jervey Harmon 46:17 - 46:28

 

We ended up crossing a million downloads, and it felt like it happened so fast, and I was like. And the content was basically the same content. It was literally just the name change.

 

 

 

Harry Duran 46:28 - 46:30

 

Yeah, of course. Wow, that's interesting.

 

 

 

Darnyelle Jervey Harmon 46:30 - 47:30

 

It's just what's in a name? Like, the name matters, right? It was amazing. And yes, I love it. It's my outlet. It's my free content to the world. I love to do it. Now, we do two episodes a week, so I do a full length episode on Mondays, sometimes solo insights, sometimes guests. And then on Wednesday, I do the move to millions minutes. I do, like, a ten minute or so episode where I give them an affirmation to finish their week, moving one step closer to the million dollar mark. And then I, like, pontificate on the affirmation for a few minutes, and I love it. And very soon, we're going to go to three episodes a week, and I'm going to do either I'm going to do a solo episode each week and a guest interview each week, or I'm going to do, like, a prayer of the week. Like, I'm gonna do a bone an episode on Friday, and it's gonna be something different maybe each week, or maybe it'll always be a guest interview, and I always do a solo on Monday. Cause I love it, and I just want more content out in the world. And so I love my show.

 

 

 

Harry Duran 47:30 - 47:44

 

So how has the format of the podcast changed, or the content, has it always been, like, you know, you've talked about this mix, so I'm curious, like, as it's changed over the years, like, how you've grown as a host since starting the show?

 

 

 

Darnyelle Jervey Harmon 47:44 - 49:30

 

Yeah, that's a really great question. And the flow of the show has changed over time. We've added in some new elements, and the content has just gotten deeper. Like, I think when I first started, I was kind of just getting my bearings, and so I was like, okay, let me get in the habit of talking to people this way and talking to people for, you know, 20 or 30 minutes. And then eventually I just really started to, like, brain dump like, what do I want to say? And so some episodes are about my frameworks and methodologies and, like, real business content, and other episodes are on mindset, and then other episodes are spiritually focused. Like, I really, as I think through what I'm going to talk about, like a month at a time, I'm like, okay, this month I'm going to focus on this. And everything I'm going to say is about this. And we started integrating our pillars from the core frameworks in. So, you know, I'm making sure if I'm doing an episode once every seven episodes, I'm talking about something related to strategy and so forth and so on. So that I'm really giving some well rounded content for people, and that has been really, really helpful. Like, we're in 133 countries around the world right now, which is pretty phenomenal. And I know it's been because I've really started to take it seriously. Right? Like, when I saw that just changing, the name elevated, how many people were listening? It was like the first two years I was just practicing, and then it's like, no, people are actually listening to what it is that I have to say. Let me think about what I want to say a little bit more strategically. Right? Like, let me sit down and prepare at least a loose outline. Right. I don't necessarily frame it all out because I don't want it to be contrived. I just really want to allow the spirit to flow through me. But it's been really amazing what has come out of the episodes just by being tuned in to wanting to be more intentional about what I share.

 

 

 

Harry Duran 49:31 - 50:28

 

I love the fact that you're making a concerted effort to recognize that there's that third person. Because I always say in a podcast conversation, there's the host, there's the guest, and then there's the listener. And I always say it's singular because it's one person listening at a time. And they usually have the earbuds on and they're going for a walk or they're walking their dog, or they're making dinner, and you're building this intimate relationship with them. Even the microphone. If I place the microphone away from you right now, you can tell the difference as opposed to something that's here because you're creating that kind of theater of their mind and you're bringing them into your world. And it's. I always want it to feel like we're in a restaurant or a bar and that someone just pulled up a third stool just listening to us have this conversation. It's always conscious of that experience and building that relationship with the listeners and not taking them for granted either. Just that there's some. Without them, you don't have an audience. And I think it's so important that you keep saying that. And have you seen yourself develop in terms of your ability to have these, like, longer form conversations and to be my more curious and just asking these, like, open ended questions?

 

 

 

Darnyelle Jervey Harmon 50:28 - 50:36

 

Yeah. When I do an interview now, one thing I don't do is I don't research the guests in advance. I let it be completely organic.

 

 

 

Harry Duran 50:36 - 50:36

 

Yeah, same.

 

 

 

Darnyelle Jervey Harmon 50:36 - 51:33

 

I mean, we have them fill out a form so we have a little bit of basic information on them. So I get the first few questions I'm going to ask, and then just based on what they say, that determines what, where we go in and how we move. And that has been really powerful because it requires me to be fully present. I can't multitask. I can't. Like, I used to try to take notes when I was in the con. I'm like, now, no, I'm going to have to listen back to get my notes for the show notes. Of course, now I don't have to do that because we got all this AI I can plug in and it'll give it to me, but I literally am just fully present to the conversation, and I'm listening to what they're saying and that. And as I'm listening to what they're saying, I'm thinking about who's listening, and I'm like, you know what? There's someone listening right now that they just heard you say that, and they're dumbstruck. Like, I need you to double click on that. I need you to talk about that a little bit more. Or how could you say that differently? Because I give the impression that someone's going to listen and it's going to confuse them. Like, really being present and thinking about them at the same time as I do. And that has really made a difference, too.

 

 

 

Harry Duran 51:33 - 51:45

 

I love that. So just always reminding yourself that there's someone else that's listening that may not understand the issue as clearly as you do, and, you know, just kind of holding their hand along the way is something I talk about a lot. So I love the fact that you're.

 

 

 

Darnyelle Jervey Harmon 51:45 - 52:32

 

Saying that and even just repeating, like, okay, let me just. This is what I just heard. I want to make sure you guys caught it. You know, like, that debriefing and downloading, like, just to make sure that they get it is something that I think is really important. I've become a really great interviewer. Like, and people literally say that, like, you are an amazing interviewer. Like, those questions that you ask, which is why I don't want to prepare, because if I go and prepare, then the conversation is not going to be what is authentically needs to be said at that particular point in time. Like, there's a reason the two of us are together, and what we're to put out in the world together is unique, and you can't prepare for that. You just have to be open and have the capacity and space to welcome in whatever needs to come out. Whatever needs to come out through you and the guests at that particular point in time.

 

 

 

Harry Duran 52:33 - 52:58

 

Amen, is all I can say to that. Okay, so I could definitely feel like we could talk for another hour. So I want to respect your time and try to bring this into the home stretch. I've had a wonderful time chatting with you. Just such good energy. And I love connecting with other human beings at this level to talk about whatever's on my mind, whether it's business or spirituality. So that's. I love this forum. So, a couple of questions as we wrap up. What is the most misunderstood thing about you?

 

 

 

Darnyelle Jervey Harmon 52:59 - 53:20

 

Oh, I love this question. I think the most misunderstood thing about me is that I am cold and distant. And here's why. When I am, like, walking, let's say I'm at the mall, right? When I'm walking through the mall, I'm not walking through the mall with a smile on my face, unless whatever I'm thinking about makes me smile. I'm walking through the mall extremely pensive.

 

 

 

Harry Duran 53:20 - 53:21

 

Okay.

 

 

 

Darnyelle Jervey Harmon 53:21 - 54:38

 

Which might make me look unapproachable, because I'm on a mission to do whatever I came to the mall to do. I'm not one of those women who just wants to shop for hours on end. And it is not often my happy place to be at the mall, right? And so I think sometimes people look at me and they're like, oh, she's stuck up. She's Bougie. She is. And I am bougie. Just so we're clear, like, I. I do have a level of standard that I like to live and operate on, but I am the warmest, most giving person you will ever meet. I am literally abundance personified. And what that means is that I am not stingy, I am not selfish, and I don't withhold in order to get you to pay me. I remember when I first came into the coaching and consulting space and hired my very first coach. She was great if you knew what questions to ask her, but if you were waiting for her to volunteer any amount of information or strategy that would take you to the next level, it was not going to happen. It was very stingy. And I think because she grew up in the, you know, get. You know, they got to pay. Like, they got to pay for that. Right. And it was like, the container includes these things, and if it was outside of the container, you had to pay more money to get it. That's not who I am. Like, I want to see everyone win, and I'm abundant, so I can give out of my overflow and still have overflow.

 

 

 

Harry Duran 54:38 - 54:39

 

Oh, yeah, yeah.

 

 

 

Darnyelle Jervey Harmon 54:39 - 54:50

 

And so because of that, that's the way I show up. And so looking at me, you might not get that right away. You've got to experience me in order to see that's who I am. So I think that's the thing that's the most misunderstood.

 

 

 

Harry Duran 54:50 - 55:09

 

Yeah. And what you're speaking to is, like, this idea of this abundance that exists in the world and there's enough to give around. It's like not having that scarcity mindset and not feeling like, oh, I'm giving away my secret sauce, or I'm letting people, like, in and getting stuff for free. And it's. If you feel like there's enough abundance and money is unlimited and wealth is unlimited, then you can never give too much.

 

 

 

Darnyelle Jervey Harmon 55:09 - 55:24

 

Absolutely right. And if I give you my secret sauce, I just go make some more. Like, what are we talking about? Yeah. And now it took me a while to get to that point, but that's who I am today. I'm literally abundance. And so because that's the energy, I show up. That's why people enjoy my energy. And you said, I love your energy because I'm abundance.

 

 

 

Harry Duran 55:24 - 55:25

 

Yeah. Yeah.

 

 

 

Darnyelle Jervey Harmon 55:25 - 55:32

 

Who doesn't want to spend time with abundance, you know? So it's like, let's hang out. That's why we could talk for another hour.

 

 

 

Harry Duran 55:33 - 55:38

 

One of the ways I heard a coach describe it to me is you give them the what and the why for free. What they pay you for is the how.

 

 

 

Darnyelle Jervey Harmon

 

55:39 - 55:40

 

Yeah, yeah.

 

 

 

Harry Duran

 

55:40 - 55:43

 

What is something you've changed your mind about recently?

 

 

 

Darnyelle Jervey Harmon 55:43 - 56:24

 

I'm hosting a live event at the time of this recording in about a few weeks, and we had the offers all laid out, and then I changed my mind. I was like, nope, not doing that. We're going to do this instead. I changed my mind a lot. I don't know if you're familiar with Colby, but I'm a nine. Quick start so I'm big picture, visionary energy, and I changed my mind. Like, I changed my underwear. Like, I literally make a different decision, and I'm completely okay with it. It does, you know, ruffle the feathers of my team sometimes because they're all high fact finders, right? They're the people that go and get it done. And so I know I drive them crazy because I'm like, well, you know what? We're not doing that anymore. I know. I just had you build that whole thing out, but we're on to the next thing now.

 

 

 

Harry Duran 56:24 - 57:06

 

Yeah, that's good. I mean, it's important to find team members who can work in that environment. And someone's, like, set the stage for, like, I heard a boss describe it at once as be comfortable with ambiguity. Because sometimes, you know, it's not all, especially in the world of entrepreneurship, like, things need to change on the dime, you know, and they're big decisions, and sometimes you'll just get a download that's like, you know what? I think we need to just kind of do something different. And I think if they trust in you and your vision as a leader and they've seen what you're able to produce up until this point, when you make those decisions, I feel like they can come to, like, an agreement that that's the right thing to do, even if they're fighting it in the beginning, like, their initial reaction. But I think they understand, like, okay, they trust your vision, and they know that if you are doing this, it's for a good reason.

 

 

 

Darnyelle Jervey Harmon 57:06 - 57:09

 

Absolutely. Yeah. That's exactly what happens.

 

 

 

Harry Duran 57:09 - 57:52

 

Well, Darniel, thank you so much for this time. Being gracious with your time, sharing your incredibly inspiring story. I just love kind of, like, painting the picture of, like, your origin story in early days because, you know, we all think back about, like, the success we've had, and sometimes it's hard for us to look back and see how we got to where we are now. And it can easily see by virtue of you sharing your incredibly inspiring story of, like, who you were as a child, literally, like, transformed you into this powerful woman that you are now. And all those experiences, you wouldn't be who you are without everything that you just kind of walked us through. And so it's truly inspiring and a reminder for people to take ownership of their own life because I think too many times people are, like, waiting for someone to come save you, and it's like, no one.

 

 

 

Darnyelle Jervey Harmon 57:52 - 57:54

 

Sometimes you gotta save yourself. Nobody's coming.

 

 

 

Harry Duran 57:54 - 58:05

 

No one's coming to save you. And sometimes that's enough for me to write in my journal. Like, no one's coming to save me. Like, no one's gonna solve this problem. For me as an entrepreneur, I gotta solve it.

 

 

 

Darnyelle Jervey Harmon 58:05 - 58:14

 

So I gotta make the tough decision. I gotta decide, right? And I think it's important, like, because once you decide, then God can bend the universe, but you gotta decide, right?

 

 

 

Harry Duran 58:14 - 58:15

 

Yeah.

 

 

 

Darnyelle Jervey Harmon 58:15 - 58:56

 

That's why I said earlier, like, you're waiting on God. No, God is waiting on you. Like, take action. Like, pray, have conversation with him, but don't know, take the next step, you know, to take the path emerges as you walk it. Right? That's that roomie quote. Like, we have to do that. And so thank you for helping me to unpack the story in a way that others haven't helped me to unpack it. And so it's been really, really, really pleasurable sharing with you and just even listening as you've asked me the questions to my response. So I look forward to when the episode comes live and watching it again and just really being able to take it all in because I'm not participating in it at that particular point in time. I could be a student of what we had to talk about today. So this is great.

 

 

 

Harry Duran 58:56 - 59:13

 

So you could be like, oh, I said that. Wow. We'll get all that. We have all the information from the everything submitted. Incredibleone enterprises.com, comma, the move to millions podcast. We'll make sure everything's in the show notes so people don't have to, like, feel like needs to jot anything down. We'll make sure everything's available for them. Is there anywhere else you wanted to send people, our listeners or viewers to?

 

 

 

Darnyelle Jervey Harmon 59:13 - 59:19

 

We usually give move to millions.com because it's a digest page and perfect. They go there and then that'll take them to everywhere else.

 

 

 

Harry Duran 59:19 - 59:22

 

Okay. Thanks again for so being so generous with your time and wisdom.

 

 

 

Darnyelle Jervey Harmon 59:22 - 59:24

 

Yeah, thank you for having me. I appreciate it.